Lighten Eats

Lighten Eats is a food map app launched for office workers. It allows users to eat out easily during the busy workday and diet control, without worrying about eating too many calories. With user research and value proposition, our team made Lighten Eats based on the digital product strategy of Lighten Your Life. In this way, we can add motivations for eating physical meal replacement packages which are the main products of Lighten Your Life and double the brand influence.